In 2024, George Mason unveiled a completely redesigned logo as the capstone of its three-year-long comprehensive rebrand. Our faculty publish regularly in top-tier disciplinary journals, are cited by the press, and are actively engaged in making discoveries to address a wide set of societal and institutional challenges.

Bringing the core drivers of brand identity and perception together in a unified and collaborative structure, the Office of University Branding is here to assist members of the George Mason community in representing the university's brand.

Apr 25, 2024 · The new look, which will include a single logo for the university and its athletics program, asserts George Mason’s emerging identity as a national top 50 public university and Virginia’s top-ranked university for innovation and upward mobility, as well as the commonwealth’s largest, most innovative, and most diverse university.

The George Mason University brand is not merely a tagline, logo, or color scheme. It encompasses all these elements, but its true essence lies in the collective perception of the public. Our brand is a reflection of our soul, encapsulating the unique qualities that define us …

Apr 28, 2024 · On April 25, the Office of University Branding revealed the new Mason logo to “begin the next leg of our journey to overhaul and modernize George Mason University’s brand identity.” The logo includes a modernized yellow G and M outlined in green.

Apr 26, 2024 · George Mason President Gregory Washington is quoted.

George Mason’s visual identity is made up of the logo, the university colors, and distinct typefaces. Consistent use of the identity will not limit the creativity of designs, as you will see if you visit our online portfolio at logo.gmu.edu.

George Mason University's trademarks/logos are available through JPatton on Demand. JPatton is a full-service logo distribution and management program designed to ensure the most accurate and efficient methods for users to access trademarks/logos.

Jul 1, 2022 · In late April, George Mason University unveiled a redesigned logo as the capstone of its three-year-long comprehensive rebrand. Not sure how to start using the new logo in your daily work? Here are some ways to do so—without spending a dime.

Mason users may obtain a copy of university primary and secondary logos via Creative Services. To obtain a copy of unit logos, please contact Creative Services at [email protected]. For permission to use athletic logos and marks, contact the …